The Opportunity
The AI customers with money to spendand almost no one reaching them.
87% of my Instagram audience and 54% of my TikTok audience are 45 or older. On Instagram they're split evenly between women and men, and on both platforms most of them are in the United States.
This is the group that does the buying. Households headed by someone 45 to 54 spend more than any other age group in the U.S., about $100,000 a year (Bureau of Labor Statistics, 2024). They're not technical. They come to me to find out which AI tools are worth their time and their money.
I put your product in front of them, show it working on screen, and hand them your link.
535K+
Monthly views
Instagram and TikTok combined
11%
Engagement rate, by views
About 1 in 9 views ends in a like, comment, save, or share
+68.5%
Instagram growth
11,752 followers, up 68.5% in the last 30 days
87%
Instagram, age 45 and up
Reach the buyers with the most spending power
Platform Stats
Where your brand shows up
Numbers updated October 2026. Views are for the last month.
TikTok
Newsletter
How It Works
One video. Four chancesfor a buyer to click your link.
1
They watch
Your product, working on screen, in a short video on Instagram and TikTok.
535K+ views a month
2
They ask for it
Viewers comment one keyword to get your link.
1,650 comments on one video in 36 hours
3
They get your link
It lands in their Instagram messages automatically, while they're still interested.
No link in bio to hunt for
4
They see it again
Your link stays in a free guide on my site and goes out in my Sunday newsletter.
42% open rate, from readers who asked to hear more
Audience Demographics
Last 30 days
Gender
Age
Top Countries
TikTok
Gender
Age
Top Countries
About
I'm Kelly Stratton. I make short, clear videos that show non-technical people what an AI tool does and how to start using it the same day.
Before this, I built and ran two online stores, and I quickly saw how powerful AI can be. I wrote the listings, priced the products, and answered the customers, so I know what a buyer needs to hear before they click.
That's what I bring to your product. I explain what you've built in simple ways people understand, and I show them why it would benefit them.
Partnerships
When you work with me, you get me. I test your product, write the script, film and edit the video, and answer your emails myself.
What I offer
Sponsored Video
A short video built around your product, shown working on screen. Posted to Instagram and TikTok.
Mention in a Regular Video
Your product as one of the tools in a video about several. A good first test of my audience.
Automated DM
Everyone who comments the keyword gets your link in their messages.
Dedicated Guide
A full step-by-step guide built around your product alone, on an SEO-optimized page on my site, so people searching for your product find it and a new customer knows exactly how to get started.
Newsletter Feature
Your product in my Sunday newsletter, opened by 42% of subscribers.
Paid Ad Usage
Run my video as your ad and show it to the exact buyers you choose.
Ads From My Account
Partnership ads and TikTok Spark Ads, so your ad runs from my account and reads as my recommendation.
Content License
Use my video on your own accounts, your site, and in your emails, so one video keeps selling everywhere your customers are.
Three-Video Series
Three sponsored videos, so my audience sees your product more than once and remembers it when they're ready to buy.
Full Package
The sponsored video, the automated DM, a dedicated guide, the newsletter feature, and paid ad usage. Every step in How It Works, in one booking.
Rates available upon requesthello@kellystrattonai.com
Working With Me
What your brand can count on
Tested before it's filmed
I use your product myself first, so what I show on camera is what your customers will get.
A real demo
Your product is shown working on screen, step by step, so viewers can picture using it.
Plain language
Your product is explained without jargon, so a first-time user understands what it does and why they'd want it.
Your link in four places
In the message, on the guide page, in the guide's PDF, and in the newsletter, so one video keeps sending you signups for your product.
A page on my site that stays live
Your product stays on a guide page built to be found in Google and AI search, long after the video has run.
One person, start to finish
You talk to me, and I do the work. No handoffs and no waiting on a manager.
Kelly Stratton
Let's work together
Put your product in front of 535,000 views a month from people who want to use AI and are looking for someone to show them how.
hello@kellystrattonai.com
InstagramTikTokkellystrattonai.com
Numbers updated October 2026. Views are for the last month. From Instagram, TikTok, and Beehiiv.